8 June 2017

REFERENCE LIST

  • Amazon Appstore Developers. (2015, May 20). How Game Developers Reach New Customers with Twitch [Video file]. Retrieved from https://www.youtube.com/watch?v=aWYFbKnGDL8
     
  • Donker, B. (2014, January 04). The Complete Guide to Strategic Community Management. Retrieved from http://linkhumans.com/blog/community-management-guide
     
  • Gamesparks. (2013, October 21). Game Marketing: Part 1 – Defining your Marketing Strategy [Blog post]. Retrieved from https://www.gamesparks.com/blog/game-marketing-strategy/
     
  • GDC. (2015, December 30). Indie Game PR: 5 Years of Painful Lessons [Video file]. Retrieved from https://www.youtube.com/watch?v=nBH_X3hMvn4
     
  • GDC. (2017, May 22). ARK: Survival Evolved: Lessons from the Trenches of Early Access [Video file]. Retrieved from https://www.youtube.com/watch?v=ZwsKuTMaRmg
     
  • GDC. (2017, January 27). Marketing Fundamentals for New Developers [Video file]. Retrieved from https://www.youtube.com/watch?v=Q5tyX_IBTXA
     
  • Investopedia. (2015, June 11). How To Game The Video Game Industry. Retrieved from http://www.investopedia.com/articles/investing/061115/how-game-video-game-industry.asp
     
  • Jantsch, J. (2016, November 15). Solving the Most Frustrating Part of Marketing. Retrieved from https://www.ducttapemarketing.com/marketing-system/
     
  • Lovato, N. (2017, February 15). Marketing Your Indie Game On A Zero-Dollar Budget. Retrieved from http://www.gameanalytics.com/blog/marketing-indie-game-without-budget.html
     
  • Marven. (2016, November 10). Developer chooses wrong streamer to review his Steam Greenlight game [Video file]. Retrieved from https://www.youtube.com/watch?v=24kOUmEk0nI
     
  • Matthews, K. (2013, April 11). The Definitive Guide to Influencer Targeting. Retrieved from https://blog.kissmetrics.com/guide-to-influencer-targeting/
     
  • McDonald, E. (2017, May 20). THE GLOBAL GAMES MARKET WILL REACH $108.9 BILLION IN 2017 WITH MOBILE TAKING 42%. Retrieved from https://newzoo.com/insights/articles/the-global-games-market-will-reach-108-9-billion-in-2017-with-mobile-taking-42/
     
  • Scaling Retail. (2016, February 19). How to make Bloggers & Influencers work for you! [Video file]. Retrieved from https://www.youtube.com/watch?v=FbK_Mwesw6U
     
  • Twitter, & Karp, K. (2016, May 10). New research: The value of influencers on Twitter. Retrieved from https://blog.twitter.com/marketing/en_us/a/2016/new-research-the-value-of-influencers-on-twitter.html
     
  • Weinberg, T. (2017, June 6). How to Work with Influencers: The Ultimate Guide. Retrieved from https://blog.hubspot.com/marketing/how-to-work-with-influencers